Wednesday, October 29, 2008

Marketing/PR Internship - Luxury Menswear Designer (San Diego)

Reply to: job-886579932@craigslist.org [?]
Date: 2008-10-20, 12:07PM PDT



This is a professional internship designed to integrate the intern as a member of the dynamic luxury fashion world. The intern is expected to perform in a fast-paced, demanding, and evolving work environment. This position is primarily responsible for assisting the Director of Marketing as well as the Marketing Coordinator.

Primary Responsibilities:

Channel Marketing/Retail Partner Marketing:
• Maintain a database of all regional and national contests
• Assist in tracking national sales levels
• Assembly of educational materials
• Preparation for truck shows and events

Direct Marketing:
• Maintain assembled catalogs
• Fulfill catalog requests
• Mailing list maintenance
• National and International Catalog Mailing Campaign
• Participate in strategic planning of direct mail packages
• Develop and maintain database of internal and external catalogs mailed

PR
• Assistance with PR Samples
• Event Planning, Press Dinners, Personal Appearances
• Maintain Press Clippings
• Maintain Contacts
• Publication Calendar

Inventory Management
• Monitor outgoing company material. i.e media kit requests
• Establish means of maintaining inventory
• Maintain database for marketing samples

Website/E-Commerce

Administrative

Take Away: Upon completion of this internship, the intern will have gained comprehensive experience of a nationwide marketing campaign. In addition, they will obtain a strong knowledge of the operational elements of one of the premier Men’s lifestyle brands in the United States. This contribution should provide a substantial addition to the intern’s resume as practical and applicable work.



posted by julia woo 10/29/08

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