PR Internship for SF Fashion Studio (San Francisco)

Scandinavian Fashion designer looking for an intern in the PR department.
We are a fun and fabulous start up designer studio. We have grown steadily for the past two years and we need to find a PR maven to keep up with the pace.
If you love being in the know about new products/magazines and want to be involved with the latest trends then this could be a great opportunity for you.
Our products are all about luxury and comfort. You can learn more about us at http://www.mettevangso.com/.
So far we have received a good amount of PR. We have been featured in People Magazine and Glamour Magazine to name a few and are scheduled to be featured in numerous national magazines for Christmas, so it will be an exciting challenge with great learning potential for the right person.

Responsibilities included, but not limited to:
-Plan and implement media time
-Lines strategies
-Research and develop profile of target audience
-Research media opportunities
-Assist in the development, presentation and pitching of story ideas
-Communicate and build relationships with editors
-Weekly meetings to discuss progress/strategy
-Share responsibility for the overall quality and success of the PR
-Research and keep updated media lists
- Blog management
- Email newsletter creative writing/ideas

Qualities needed:
-Passionate about the Fashion and Lifestyle Industry
-Intuitive
-Creative
-Hardworking
-Self-Motivated
-Fun Personality
-Committed to doing a Great Job!

Skills Needed:
-Preferably major in Communication studies
-Excellent writing and communication skills
-Proficient in computer, especially Word and Excel (knowledge of Photoshop would be a big plus)
-Know how to Research and Navigate the Internet
-Highly Organized
-Not afraid of making phone calls or the idea of making cold calls
-Able to Multi-task and Prioritize
-Blog writing knowledge a plus
- Great people skills

Benefits:
-Assist/Work under Founder
-Learn how a small business is run from the ground up
-Learn Effective Strategies and Pitching Techniques
-Invaluable Hands on Experience

Starting Date: October 27th
Hours: 2 days week/ 3 months commitment
Internship pay: Unpaid Program

Posted by Jessica Kwok on 10/12/2008