Date: 2009-04-22, 5:37PM PDT
Yoga Journal Conference Department
Marketing Communications Intern
About Yoga Journal Magazine:
Yoga Journal is the largest-circulation yoga magazine in the country. Founded in 1975, Yoga Journal strives to inform and empower readers to make lifestyle choices that are healthy for their bodies and minds. We are dedicated to providing in-depth, thoughtful editorial on topics such as yoga, food, nutrition, fitness, wellness, travel, fashion and beauty.
About Yoga Journal Conferences:
Yoga Journal Conferences is a department within Yoga Journal Magazine that produces four national yoga events a year. Each event draws 1500-2000 participants and yoga instructors from around the globe. The conferences feature entertainment, community networking opportunities, and a Yoga Marketplace for the latest yoga gear and healthy living products.
About the position:
As an intern in our San Francisco office, you will be an integral part of the conference team, assisting in both the day-to-day preparations for our events and also the long range marketing/promotions of the conferences. In addition to the specific responsibilities listed below, the intern is expected to assist in all aspects of staff support, administrative duties, and also to contribute to staff meetings and help prepare for Conference Marketing meetings. The internship position is part time (approximately 15-20 hours per week, we can be flexible.) This is an unpaid internship available only for current students in need of college credit. Applicants who will not receive college credit for this position will not be considered.
Qualifications:
• Working towards undergraduate degree – must be eligible for internship college credit
• Excellent writing and communication skills
• Strong organizational skills and attention to detail are a must
• Professional phone manners
• Computer literate and Internet savvy
• Experienced user of Microsoft Word, Excel, PowerPoint and Outlook
• Team-oriented with strong sense of humor
• Committed to gaining experience in the Marketing/PR field
• Interest in yoga not required, but a plus (Daily yoga classes in the office are a perk!)
Responsibilities:
Public relations
• Compile and update media list – advertising outlets & pr targets
• Draft press releases & pitch to local media; opportunity to learn from Yoga Journal Magazine’s in-house PR team
• Generate coverage reports
• Research/media hunt for newsworthy information about the yoga market, our event sponsors and their competitors.
Web
• Research untapped online marketing opportunities and present to team
• Examine social network marketing, possibility of blogging about events
• Locate potential online advertising/marketing partnerships/trades
• Updating & proofing the conference website
Writing/Copy editing
• Assist with copy editing of conference promotional materials.
• Assist with transfer of materials between conference team and outside designers.
Post-Event Tracking
• Maintain & update conference demographic reports
• Update the Mailing list
Administrative and Research:
• Organize and categorize conference photography for use in promotional materials.
• Research potential new advertisers/vendors and maintain list of past advertisers.
• Research potential photographers in new markets.
• Label printing, packet stuffing, brochure mailing, copying and other administrative tasks as needed.
• Assist with coordinating printings (conference collateral, t-shirts, etc)
PostingID: 1135527708Marketing Communications Intern
About Yoga Journal Magazine:
Yoga Journal is the largest-circulation yoga magazine in the country. Founded in 1975, Yoga Journal strives to inform and empower readers to make lifestyle choices that are healthy for their bodies and minds. We are dedicated to providing in-depth, thoughtful editorial on topics such as yoga, food, nutrition, fitness, wellness, travel, fashion and beauty.
About Yoga Journal Conferences:
Yoga Journal Conferences is a department within Yoga Journal Magazine that produces four national yoga events a year. Each event draws 1500-2000 participants and yoga instructors from around the globe. The conferences feature entertainment, community networking opportunities, and a Yoga Marketplace for the latest yoga gear and healthy living products.
About the position:
As an intern in our San Francisco office, you will be an integral part of the conference team, assisting in both the day-to-day preparations for our events and also the long range marketing/promotions of the conferences. In addition to the specific responsibilities listed below, the intern is expected to assist in all aspects of staff support, administrative duties, and also to contribute to staff meetings and help prepare for Conference Marketing meetings. The internship position is part time (approximately 15-20 hours per week, we can be flexible.) This is an unpaid internship available only for current students in need of college credit. Applicants who will not receive college credit for this position will not be considered.
Qualifications:
• Working towards undergraduate degree – must be eligible for internship college credit
• Excellent writing and communication skills
• Strong organizational skills and attention to detail are a must
• Professional phone manners
• Computer literate and Internet savvy
• Experienced user of Microsoft Word, Excel, PowerPoint and Outlook
• Team-oriented with strong sense of humor
• Committed to gaining experience in the Marketing/PR field
• Interest in yoga not required, but a plus (Daily yoga classes in the office are a perk!)
Responsibilities:
Public relations
• Compile and update media list – advertising outlets & pr targets
• Draft press releases & pitch to local media; opportunity to learn from Yoga Journal Magazine’s in-house PR team
• Generate coverage reports
• Research/media hunt for newsworthy information about the yoga market, our event sponsors and their competitors.
Web
• Research untapped online marketing opportunities and present to team
• Examine social network marketing, possibility of blogging about events
• Locate potential online advertising/marketing partnerships/trades
• Updating & proofing the conference website
Writing/Copy editing
• Assist with copy editing of conference promotional materials.
• Assist with transfer of materials between conference team and outside designers.
Post-Event Tracking
• Maintain & update conference demographic reports
• Update the Mailing list
Administrative and Research:
• Organize and categorize conference photography for use in promotional materials.
• Research potential new advertisers/vendors and maintain list of past advertisers.
• Research potential photographers in new markets.
• Label printing, packet stuffing, brochure mailing, copying and other administrative tasks as needed.
• Assist with coordinating printings (conference collateral, t-shirts, etc)
- Compensation: Unpaid Internship
- This is an internship job
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.
Posted By: Antonia Huang
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