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Job Responsibilities
• Performs necessary analysis and planning to assure that the objectives and priorities for each sales call are established and met in time frames acceptable to the client• Sells print / magazine advertising to and works with clients in an assigned territory; maintains and grows current revenues from existing and new clients
• Identifies and cultivates personnel in targeted accounts who make or influence advertising purchasing decisions
• Develops or coordinates the development of sales presentations to clients and potential clients; proactively develops new accounts and new business
• Addresses or participates in addressing clients’ concerns, questions and objections; works to close sales with each targeted client
• Participates in negotiating pricing and advertising placement and content
• May cross-sell other ESPN platforms such as ESPN Radio and ESPN.com
• Keeps sales management apprised of progress toward established revenue goals and of the progress in closing identified prospects
• Stewards proposals, deals and post-deal analyses
• Coordinates with one or more Sales Assistants or Sales Associates who administer accounts on a day-to-day basis.
• Operates within highly defined methods and processes
• Decisions are subject to close review and are guided by established corporate policy, specific aspects of ESPN the Magazine’s sales strategy and the advertising sales revenue goals of an assigned territory
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